Our guest speaker was Erik Hanberg,
who started off his lecture by telling us about his beginnings with web design
and being a founder of sites such as The Horatio, Exit133.com, Suite 133, and
Side x Side.
Erik has also dabbled in writing
novels on the side, as well as writing some nonprofit books. In his lecture, he
emphasized the struggles of being an author and how your works can be found in
our modern electronic lives. Many small authors these days “print on demand”
instead of ordering a massive quantity of copies that will pile up in your
garage. This is important considering many people will buy novels in the eBook
format or on their kindle device rather than a physical paper copy these days.
Authors also tend to have to rely on getting good reviews on amazon as well as
Amazon’s algorithm to lead more readers to them.
In addition, Erik shared a couple
important quotes with the class: “The amount of privacy you have now will be
the most you ever have” and “The riches are in the niches.”
Overall, I personally felt like I
did not really connect strongly to Erik’s lecture. However, I did recognize the
importance of his experiences in the sense that he had to deal with a shift of
technology and culture, and adapt in ways to become successful in this newer
environment. I primarily derived that from the way he dealt with the changing
industry of books and reading, and how he was able to use the new platforms to
effectively share his creations with others.
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